ARTS.3970 Art and Copy (formerly 70.397)
Id: 006883
Credits: 3-3
Description
The real world of advertising incorporates selling words and memorable images in a dynamic visual/verbal design unit. As copywriters and art directors, students learn to think pictures and see words as they prepare advertising campaign concepts for a variety of products and media, including print and television. Spring, alternate years.
Prerequisites
ARTS 1010 Art Concepts, ARTS 1020 Art Concepts II, ARTS 1130 Digital Foundations, ARTS 2010 Form & Content, ARTS 1550 Drawing I, ARTS 1560 Drawing II, ARTS 2100 Graphic Design I and ARTS 3100 Graphic Design II.
View Current Offerings
Course prerequisites/corequisites are determined by the faculty and approved by the curriculum committees. Students are required to fulfill these requirements prior to enrollment. For courses offered through online or GPS delivery, students are responsible for confirming with the instructor or department that all enrollment requirements have been satisfied before registering.